The onslaught of the social media and networking sites has caught us all in a virtual web where we feel connected only when we chat, send messages not more than 140 characters and generally feel better only when we update our status on these sites. The height of it was when one of my friends (whom I got back in touch after a long time) had to cancel our face to face meeting as he wanted to update his status on facebook and twitter that he has got back in touch with his schoolmate after 17 years! dig that!!!
Ok. Now to the matter at hand. when we see really silly updates on these sites like "Its a great Monday and I am just having my morning tea" we really think if these sites are designed with frivolous in mind and are of no significance to the serious business minded beings?
I beg to differ. Just as how we can reconnect with long lost friends and keep up with our friends all over the world, these sites are an easy and cost effective way to spread the message across about our business.
My theory is, like everything else we need to project the ideal image of our company in these sites as well. Any events or key news featuring our company/products can be quickly messaged here. This is a great platform as we do not need extraordinary writing skills - just keeping the message short, simple and straight would suffice.
What does it do: we usually think our gang of friends is clued into our business. Maybe at a peripheral level they are. But this will be a great way to keep them updated on the happenings on the business front as well. Who knows you may be doing something your friend on Facebook was looking out for!!
Check out VoiceSnap on Facebook and Twitter now!!
Tags: facebook, media, social, twitter, voicesnap
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